Wafers With Mind-Blowing Twists
Kit Kat has taken its classic chocolate wafers and reinvented them in ways you never could have imagined. These familiar break-apart bars now come in a wide range of colors and flavors that will make you do a double-take as soon as you see what's on the wrapper. Let’s take a closer look at 20 of the most mind-blowing Kit Kat flavors out there.
1. Wasabi
Contrary to expectations, the wasabi Kit Kat is not spicy or pungent. Japanese consumers initially doubted this 2004 release, but its balanced heat quickly gained cult status. Nestlé sources genuine wasabi from Shizuoka Prefecture, creating a mild burn that complements the sweet chocolate.
Dushan Hanuska from Sydney, Australia on Wikimedia
2. Sake
Have you ever wondered what alcoholic chocolate tastes like? Launched in 2016, this adult-oriented Kit Kat contains 0.8% alcohol and features authentic sake powder from Hyogo Prefecture. The sophisticated white chocolate coating carries delicate rice wine notes that bloom gradually on your palate.
Sake Kit Kat Review | Japan Exclusive by Abroad in Japan
3. Sweet Potato
Japanese sweet potatoes' natural sweetness made this flavor inevitable. The distinctive purple-swirled coating represents Japan's autumn harvests, celebrating this beloved seasonal vegetable. Kit Kat's R&D spent eight months perfecting the roasted, caramelized taste profile that Japanese consumers immediately recognized from traditional street food.
Taste Testing - Sweet Potato Kit Kat by Markis Pea Welby
4. Melon And Cheese
This bizarre combination emerged from Hokkaido's famous dairy industry and melon farms. Released as part of the "Unusual Pairings" campaign in 2019, taste testers described experiencing the distinct melon flavor first, followed by a subtle cheese finish. Social media reactions ranged from disgust to obsession.
Melon & Cheese KitKat??? ASMR Novelty Mukbang & Unboxing ❤️ by FrivolousFox ASMR
5. Baked Potato
This is a Japanese-exclusive Kit Kat flavor designed to mimic the taste of a buttered baked potato. It has been sold in Japan and is sometimes available through online sellers or specialty stores. Some versions of this distinct KitKat are specifically labeled as "bakeable."
Tasting new Sakura Sake KITKAT, Japanese limited edition! by Virtually Reality
6. Hot Shinshu Chili Kit Kat
So, the Hot Shinshu Chili Kit Kat is praised for its spicy flavor and well-balanced chocolate. This makes it a favorite among fans of spicy sweets. It was initially sold as a limited-edition gift set but is often found at Narita Airport and specialty stores in Japan.
Final Fanbites: Shinshu Yawataya Togarashi Kit Kat by Hiroko Yamamura
7. Cough Drop
The mentholated taste actually serves a practical purpose during cold seasons. Nestlé collaborated with famous throat lozenge maker Ryukakusan to develop this limited 2018 winter release. Each bar contains 2.1% throat lozenge powder, providing genuine soothing properties alongside the familiar chocolate-wafer crunch.
Japanese Cough Drop Flavored KitKat?! by kyde & eric
8. Soy Sauce
Traditional Nagoya-style soy sauce gives the subtle umami undertone in this surprisingly delicate Kit Kat. The salty-sweet combination forms a sophisticated flavor profile that's less shocking than the name suggests. Introduced in 2010, the chocolate actually contains real shoyu essence from century-old breweries.
Soy Sauce Kit Kat - Crazy From Kong Review (Japan) !! by Crazy From Kong
9. Strawberry Cheesecake
Creamy tanginess balances the sweet berry notes in this perennial masterpiece. It was initially inspired by Yokohama, a city known for its Western-style sweets and distinct Japanese cheesecake. The treat is usually sold as a regional souvenir ("omiyage") and is popular among tourists.
KIT KAT STRAWBERRY CHEESECAKE REVIEW by Ummm Iforgot
10. Matcha Green Tea
Uji's legendary tea farmers supply the premium matcha powder that gives these bars their taste and color. It is said that Kit Kat's Japanese factory increased production three times to meet unexpected international demand for this culturally authentic flavor. The matcha used is typically culinary grade.
11. Blueberry Cheesecake
That distinct tang of real cream cheese cuts through sweet blueberry notes. The same was launched as a summer limited edition in 2018, with packaging that is designed to evoke Mount Fuji. It is often shaped or colored to resemble the mountain’s snow-capped peak.
165. Kit Kat (Japan): Mt. Fuji Blueberry Cheesecake Flavor by Tase T. KAAAKE!
12. Ocean Salt Kitkat
Ocean Salt KitKat is a limited-edition Japanese KitKat flavor having a blend of white chocolate and sea salt sourced from the Seto Inland Sea region of Japan. The product is notable for its eco-friendly paper packaging, which features various marine animals, like manta rays and earless seals.
KitKat Ocean Salt, Nestle Japan donate 10 cents to "Zero Waste Japan" by Rich Yoyo
13. Purple Sweet Potato
Okinawa's famed beni-imo provides both color and earthy sweetness. This regional specialty quickly became a tourist favorite after its 2012 introduction. Locals proudly gift these bars to mainland visitors as a taste of Okinawan culture. The production process incorporates actual purple sweet potato powder.
Purple Sweet Potato Kit Kat - Crazy From Kong Review !! by Crazy From Kong
14. Hojicha Roasted Tea
Kit Kat's marketing specifically targeted the growing international interest in Japanese tea ceremonies with this 2017 release. The chocolate coating is infused with hojicha powder, delivering rich, roasted, and nutty notes. They use Uji hojicha from Kyoto, famed for high-quality teas.
Japanese Hojicha Roasted Tea KitKat Review | Umami AF by nickofypres
15. Chestnut
Autumn in Japan means chestnut everything. This Kit Kat’s coating is usually white chocolate infused with chestnut essence that serves a buttery, mellow chestnut taste. It is reminiscent of classic Japanese autumn desserts such as Mont Blanc cake. Some tasters note a hint of maple-like sweetness.
Chestnut KitKat review by The 3D Printing Warrant
16. Apple Cinnamon Kitkat
This Japan-only flavor brings together the sweet tang of apples and the cozy warmth of cinnamon in every bite. All of it is wrapped in a creamy white chocolate coating. This variety is mostly released as a seasonal or limited-edition product, especially around autumn and Halloween.
Food Reviews: Apple Cinnamon Kit-Kats by AyeeLogo
17. Yuzu Citrus
This bright citrus fruit, native to East Asia, gives Kit Kat an aromatic quality, unlike ordinary lemon or lime. Kit Kat sources premium yuzu from Kochi Prefecture, where the climate produces intensely fragrant fruit. The yuzu flavor is both in the chocolate and the cream between the wafer layers.
JT's J-Treats - Yuzu KitKat by jtsjtreats
18. Azuki Bean
That sweet red bean taste comes from carefully selected beans grown in Hokkaido's volcanic soil. First launched in 2009 as a regional specialty, strong sales prompted a permanent addition to the Japanese lineup. Some versions, like the Hokkaido Azuki, may use white chocolate.
Red Bean KitKat in Japan! by TheJapanChannelDcom
19. Miso Soup
Launched as part of the "Tastes of Japan" campaign in 2020, it celebrates one of Japan's most iconic daily foods. Miso is traditionally used in savory dishes, including soups and some sweets like miso-glazed mochi. The white chocolate coating has a pale off-white or ecru color.
Miso Kitkat by Chandler in Japan
20. Sakura Cherry Blossom
Here’s something interesting. Kit Kat releases this springtime limited edition annually to coincide with the hanami flower-viewing season. The subtle fragrance comes from real sakura extract rather than artificial flavoring. One popular version is Kit Kat Sakura & Kinako.
We Try Stuff Episode 6 — Sakura Cherry Blossom Kit Kat by We Try Stuff!
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